Archive for February, 2010

Podcast Consumers are Unique - Study

February 8th, 2010

The Association for Downloadable Media has released a study on Consumer Attitudes toward Podcast Advertising. Podcast consumers indicated that they listen to audio podcasts weekly and subscribe to several podcasts each week.
The ability to listen to the content whenever and wherever they want is important to them. These particular consumers also indicate a pretty low […]

Podcasts with Ads OK w/Listeners

February 1st, 2010

ADM Podcast Consumer Attitudes Survey Presentation from ADM on Vimeo.